How I approach problem solution (and definition)
CX trained
My background in human design thinking enables me to keep close to the customer need while also helping multi-discipline teams align around the customer achieving great results.
Data guided
Behavioural, predictive, diagnostic and instinctive. All have a role to play, strategy definition is the harnessing of it.
Impactful
Delivering real business impact through careful alignment between corporate, project KPIs and personal objectives.